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AN INDUSTRY OF IDEAS From magazines and newspapers to billboards and the Web, from point-of-purchase and interactive CDs to television and product placement, advertising is everywhere. It is an industry of ideas that informs, inspires, persuades, and entertains. Advertising is dynamic – it is constantly searching for new ways to reach people through the innovative use of creativity and media. A sharp advertising mind must be able to think like a business marketer and a consumer, an analyst and an artist.
Designed for people working in retail, small business, or the corporate world who want to build capabilities in the creation and production of advertising and marketing materials, the advertising design diploma program is an excellent way to expand knowledge and skills, prepare for larger job responsibilities, or make a career change into the advertising arena.
What You’ll Study * Begin with a foundation in drawing and 2-D design. * Move on to basic digital photography, computer illustration, and layout. * Finally, bring these skills together to design ads and basic Web sites.
Career Opportunities With an emphasis on design, from the basics to computer, the advertising design diploma program prepares graduates to increase their effectiveness in both their current and future positions in the business world. Graduates are prepared to seek entry-level positions with advertising agencies, design studios, marketing firms, corporate and retail marketing departments, and production companies. |
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Requirements for Advertising Design Diploma (32 quarter credits required. All courses are four credits and four contact hours.)
AD 222 Media and Advertising Design ART 111 Drawing ART 122 2-D Design CS 106 Software for the Applied Arts GD 121 Design Elements GD 214 Computer Illustration GD 160 Basic Web Design P 104 Digital Photographic Production
Typical Course Sequence for Advertising Design Diploma
First Quarter (8 credits) ART 111 Drawing CS 106 Software for the Applied Arts
Second Quarter (8 credits) ART 122 2-D Design P104 Digital Photographic Imaging
Third Quarter (8 credits) GD 121 Design Elements GD 214 Computer Illustration
Fourth Quarter (8 credits) AD 222 Media and Advertising Design GD 160 Introduction to Web Applications |
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| Advertising Design - Diploma | | Number of Quarters | 4 | | Number of Credit Hours | 32 | | Alternative kit with a camera and tripod (optional) | $1,150.00 | | Application Fee | $50.00 | | Starting kit (optional) | $680.00 | | Supplies/textbooks (average) | $120.00 | | Tuition Deposit | $100.00 | | Tuition per Credit Hour | $435.00 | | Total Tuition & Fees | $16,020.00 |
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